{"id":142,"date":"2019-08-03T11:53:03","date_gmt":"2019-08-03T10:53:03","guid":{"rendered":"http:\/\/gama-pack.ir\/?p=142"},"modified":"2024-11-30T09:50:16","modified_gmt":"2024-11-30T06:20:16","slug":"what-is-the-role-and-concept-of-packaging","status":"publish","type":"post","link":"https:\/\/gamapack.ir\/en\/what-is-the-role-and-concept-of-packaging\/","title":{"rendered":"What is the role and concept of packaging"},"content":{"rendered":"<hr \/>\n<p class=\"mb-2 last:mb-0\"><strong>What is the Role and Concept of Packaging?<\/strong><\/p>\n<p class=\"mb-2 last:mb-0\">In the packaging industry, the level of coverage is always considered an important indicator, which refers to: maximum coverage with the minimum amount of packaging used. In simpler terms, the coverage indicator means that we should package the largest volume of product with the least amount of packaging.<\/p>\n<p class=\"mb-2 last:mb-0\">Stand-up pouches, due to their base or bottom, have a three-dimensional geometric shape and a significant capacity relative to the packaging material used. Therefore, stand-up pouches have an acceptable coverage number.<\/p>\n<h3>Features of Packaging<\/h3>\n<ul>\n<li>\n<p class=\"mb-2 last:mb-0\"><strong>High Durability<\/strong>: Zippered stand-up pouches (stand-up and pouch boxes) can be reused multiple times due to the presence of a zipper. This means that after the consumer opens the pouch and removes part of the contents, closing the zipper cuts off the connection between the product and the external environment, preserving the freshness and quality of the product.<\/p>\n<\/li>\n<li>\n<p class=\"mb-2 last:mb-0\"><strong>Product Display<\/strong>: Most pouches produced do not have the ability to stand upright on their base, but stand-up pouches are designed and manufactured specifically for this purpose. Their upright position enhances their attractiveness and beauty, making them especially visible on store shelves, which increases motivation and interest among customers to purchase products packaged in zippered stand-up pouches.<\/p>\n<\/li>\n<\/ul>\n<p class=\"mb-2 last:mb-0\">Packaging is the most fundamental need for any product before it is launched into the market, as manufacturers urgently require suitable packaging (wraps and pouches) to introduce their products and brands. This packaging must protect the product during transportation and storage before sale. Packaging can also introduce the name, properties, technical and chemical specifications, expiration date, price, usage instructions, and proper storage, while protecting the goods until consumption. Additionally, packaging that analyzes suitable materials according to the type of product composition can extend the shelf life and expiration of perishable goods.<\/p>\n<h3>Purpose of Packaging<\/h3>\n<p class=\"mb-2 last:mb-0\">The purpose of packaging food products is to both extend their shelf life and completely protect them from internal and external spoilage factors (preventing the penetration of oxygen, water, dust, and harmful rays). It also aims to facilitate better and easier transportation of food products.<\/p>\n<p class=\"mb-2 last:mb-0\">According to the science of packaging, physical protection, storage, marketing, sales, and maintaining product quality are among the most important goals of packaging.<\/p>\n<h3>Role of Packaging<\/h3>\n<p class=\"mb-2 last:mb-0\">Packaging plays two very important roles worldwide:<\/p>\n<ol>\n<li><strong>Containment of Goods<\/strong>\u00a0(Protection of the goods)<\/li>\n<li><strong>Better Introduction of Goods and Encouraging the Audience to Purchase<\/strong>\u00a0(Offering and market competition)<\/li>\n<\/ol>\n<h3>Definition of Packaging<\/h3>\n<p class=\"mb-2 last:mb-0\">The International Packaging Standards Institute considers packaging as the covering of a product. This enclosure is capable of creating the following benefits. In simpler terms, packaging refers to a container that holds a product. The British Standards Institute defines packaging as a dynamic art involving the operations used in preparing goods for transportation, storage, or delivery to the customer. Packaging is a scientific and commercial process that includes protection and preservation, transportation, marketing, and sales functions. Packaging means preparing a protective container or system that maintains the integrity of the &#8220;contained&#8221; goods from production to consumption and protects them from impacts, pressure, heat, and other hazards. On the other hand, packaging serves as a cultural and climatic expression that facilitates communication between producers and distributors while establishing effective and reliable connections with consumers.<\/p>\n<p class=\"mb-2 last:mb-0\">In essence, packaging can be a container that protects and preserves the goods, establishes effective communication with the buyer, conveys product information, displays the goods correctly, and demonstrates their utility.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u062f\u0631 \u0628\u0633\u062a\u0647 \u0628\u0646\u062f\u06cc \u0628\u0627 \u0644\u0641\u0627\u0641 \u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0645\u0648\u0631\u062f \u0647\u0645\u0648\u0627\u0631\u0647 \u0633\u0637\u062d \u067e\u0648\u0634\u0634 \u062f\u0647\u06cc\u00a0 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u06cc\u06a9 \u0634\u0627\u062e\u0635 \u0645\u0637\u0631\u062d \u0628\u0648\u062f\u0647&#8230;<\/p>\n","protected":false},"author":1,"featured_media":932,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[488],"class_list":["post-142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-488"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is the role and concept of packaging<\/title>\n<meta name=\"description\" content=\"The role and concept of packaging: Packaging is the most fundamental need of any product before it is introduced to the market, as producers ..\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gamapack.ir\/en\/what-is-the-role-and-concept-of-packaging\/\" \/>\n<meta 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